Aldo design your perfect shoe App
About This Project
Design an experience where customers can modify and change the shoe they like according to their preferences and requirement.
The experience incorporates a smart mirror which would be install in the retail store. Customers when like some shoe, what do they do? they try it on and then they would want to see themselves in a mirror to see how the shoe looks on them. So instead of looking into a regular mirror customer could use the smart mirror to see how they look along with that they could change the color of the shoe, adjust the height of the heel, change the lacers, stitching etc. They could modify the shoe to their liking but not completely change it, each shoe would come with certain options and choices to choose from. And they could do all of this by just syncing their smartphones to the smart mirror.
Features
The main feature of this experience is that the customer can customized/ modify this shoe according to his or her liking, taste and preferences.
Other features include:
1. Customers could change the color of the shoe.
2. They can change the material of the shoe say from leather to suede and so on. 3. Adjust the type and height of heel.
4. Modify the sole.
5. Change the color or pattern of the laces and stitching.
6. They can add they own personalized textures or patterns on the shoe.
7. They could take pictures of how they look with the shoe and share with friends.
Why ALDO?
ALDO, a leading fashion footwear and accessory brand. It is a funky, young, fun and vibrate brand. They experiment a lot with different styles and looks when it comes to shoes. Their focus onto their customers the most. Band statement “If you want to succeed in this new era, you will need to put customers at the center of everything you do,” They give a lot of importance to customers’ preferences, needs and wants.
It was a part of my college projects.